Editor’s Note
**Editor’s Note:** This article highlights a five-day K-beauty academy in Egypt, running July 5–9, led by specialist Ahra Kang. It offers hands-on workshops in skincare, makeup, and personal color analysis, tapping into the region’s growing interest in Korean culture and beauty trends.
Running from 5 to 9 July, the initiative responds to the growing popularity of Korean dramas and K-pop in Egypt, which has fueled increasing interest in Korean skincare, makeup techniques, and personal styling. The academy features a series of interactive workshops led by renowned Korean beauty specialist Ahra Kang.
Designed to showcase the latest K-beauty trends, the academy offers a comprehensive, hands-on learning experience to participants in personal colour analysis, skincare, and makeup.
Participants will have the opportunity to learn directly from a leading Korean beauty expert, gaining practical skills and insights into Korea’s beauty industry.
The K-Beauty Academy will feature 16 sessions and welcome approximately 200 participants. The programme kicks off with an opening ceremony paired with a special lecture on contemporary K-beauty trends, followed by 15 intensive, hands-on practical sessions.
To ensure an engaging and personalized learning experience, workshops will be conducted in small groups of up to 20 participants, allowing for close interaction with the instructor and individualized guidance throughout the programme.
Korean Cultural Centre launches K Beauty Academy in Cairo (photo credit of the KCC)
The academy’s instructor, Ahra Kang, is the founder and CEO of MyShopper Co., Ltd., a global image consulting brand that uses its signature “4 Seasons 4 Ways 16 Type” personal colour system and operates branches across South Korea, Asia, and Los Angeles.
Holding a Master’s degree in Colour Design from Ehwa Woman University, Kang is widely recognized for her professional appearance on the SBS variety show Running Man and her styling collaborations with globally acclaimed K-pop stars like Stray Kids, EXO, and Monsta X.
Korean beauty specialist Ahra Kang addresses the participants at the K-Beauty Academy workshops
Through the K-Beauty Academy, the Korean Cultural Centre aims to broaden its educational programmes beyond traditional Korean language and cultural courses by introducing one of Korea’s most influential contemporary cultural industries.
By incorporating K-beauty into its cultural programming, the KCC seeks to promote greater cultural exchange while providing Egyptian participants with a deeper understanding of modern Korean lifestyle, beauty trends, and professional beauty techniques.
