Editor’s Note
JSK Biomedical’s ‘Mirajet Secret Garden Party’ successfully concluded, celebrating the brand’s value and future vision with key medical professionals and VIPs.
Needle-free delivery technology company JSK Biomedical (CEO Jeon Jin-woo) announced on the 18th that it has successfully concluded its Mirajet brand event, the ‘Mirajet Secret Garden Party.’
According to a company representative, the event was planned to share the brand value of Mirajet, express gratitude to key medical professionals and VIPs, and discuss the brand’s future vision and academic direction.
Held under the concept of ‘Natural beauty blooming in a secret garden,’ the event was attended by medical professionals and influencers from across the country. A video showcasing Mirajet’s technology development process and brand story was unveiled, drawing significant interest from attendees.
Author Song Gil-young was invited as a special guest speaker, delivering a lecture on ‘Future Social Changes and Trends as Read Through Big Data.’ He introduced the changes and future of the medical beauty market through various case studies.
Following the lecture, official brand ambassador and actress Shin Seul-ki shared her thoughts on healthy beauty and her affection for the brand during a ‘Muse Talk’ session, followed by a photo session with attendees. Singer Bada further elevated the event’s atmosphere with a celebratory closing performance, concluding the stage amidst applause and cheers from the audience.
In the subsequent ‘Awards’ session, a ceremony was held to honor medical professionals who contributed to the popularization and brand development of Mirajet over the past year. Awards were presented in various categories, including a plaque of merit and the witty ‘Mirajet Meme’ award, given to medical professionals who contributed to brand promotion through creative SNS content.