Editor’s Note
**Editor’s Note:** This article highlights a shift in the Korean beauty industry from traditional peeling treatments to a more holistic approach to skin care. We examine how b-models’ new multi-functional device, ERASER, aims to bring clinic-grade comprehensive skin management into esthetic salons.
Peeling alone is no longer enough for differentiation. The ‘ERASER’, equipped with 6 functions and 9 handpieces, brings comprehensive skin management inspired by Korean aesthetic clinics to esthetic salons.
b-models Co., Ltd.
July 21, 2026, 17:01 JST
b-models Co., Ltd. (Headquarters: Yodogawa-ku, Osaka City, Osaka Prefecture; CEO: Fumiya Kusumoto) has begun the nationwide rollout of the Korean skin management multi-machine ‘ERASER’, designed to bring the ‘comprehensive skin management’ concept—mainstream in Korean aesthetic clinics—to Japanese esthetic salons.
In recent years, Korean-style peels like Lala Peel have rapidly gained popularity in Japan, with many beauty salons introducing Korean beauty treatments. However, as more salons now offer peels, having ‘a peel’ alone no longer differentiates a salon. In the home of Korean beauty, peeling is not the goal—it is just the beginning.
After peeling, the standard practice in Korean aesthetic clinics is ‘Korean Skin Management’, a holistic approach combining serum infusion, soothing, hydration, firming, lifting care, and home care based on the client’s skin condition, nurturing the skin continuously.
ERASER is a Korean-origin multi-functional beauty device designed to deliver this Korean-style skin management in esthetic salons.
With the rise of Korean beauty, the peeling market in Japan has expanded rapidly. Lala Peel and various Korean peels are now common in salons, making ‘having a peel menu’ unremarkable.
Meanwhile, what clients seek from salons has shifted significantly. The key for salons today is not just offering popular treatments, but proposing customized procedures based on each client’s skin condition and managing it continuously.
In Korean aesthetic clinics, ‘comprehensive skin management’ is standard: peeling serves as the entry point, followed by a program that includes serum infusion, soothing, lifting care, and hydration.
In short, the beauty market is now transitioning from ‘peeling competition’ to ‘skin management competition’.
ERASER is not a single-treatment device. It is a multi-functional Korean skin management machine designed to replicate the comprehensive skin management performed in Korean aesthetic clinics.
It features 6 functions and 9 handpieces, allowing salons to combine treatments tailored to each client’s skin condition and goals.
Functions include:
– Fractional Beam
– High-Pressure Air Injection
– RF (Radio Frequency)
– EMS
– Ultrasonic
– HOT & COOL / ION
By combining these, salons can offer a wide range of skin management menus found in Korean clinics: hydration, glass skin, skin improvement, pore care, firmness & elasticity, lifting care, soothing, and serum infusion.
In Korean beauty, the focus is not on treating spots, pores, dryness, or sagging individually, but on continuously improving overall skin condition. ERASER is designed to replicate this philosophy in salons.
For example, for clients concerned about pores:
Peeling → Serum Infusion → Soothing Care
For those with dryness or lack of firmness:
RF → EMS → Hydration Infusion → Home Care Recommendations
This enables customized, made-to-order skin management for each individual.
For salons today, the reason clients choose them will be not ‘which treatment they perform’, but ‘how they manage the skin’.
b-models provides not only the ERASER device but also integrated support including:
– Introductory training
– Korean skin management menu design
– Treatment manuals
– Counseling tools
– Before/after materials
– Hot Pepper Beauty client acquisition support
– SNS promotional support
– Business consulting
b-models’ strength lies in supporting salons to become ‘Korean skin management specialists’ and build a system that makes them the local choice—not just ‘introducing the latest equipment’.
b-models will expand its ‘Korean Skin Management Solution’ nationwide, combining ERASER with AI skin diagnosis ‘KANRY’, Peeling Japan, and Korean-style scalp care. In an era where peeling alone cannot differentiate, we propose ‘comprehensive skin management’—analyzing skin conditions and building optimal treatments for each individual—as the new standard for Japanese beauty salons, contributing to the further development of the Korean beauty market.
Company Name: b-models Co., Ltd.
Representative: CEO Fumiya Kusumoto
Address: 302, 3-8-15 Nishinakajima, Yodogawa-ku, Osaka City, Osaka Prefecture
Business:
– Planning and sales of beauty equipment and materials
– Korean beauty-related business
– Beauty school business
– Esthetic salon management support
– AI/DX support business
Official website for professional esthetic equipment: https://esthemachine-ec.com/
ERASER special site: https://esthemachine-ec.com/item/eraser/
Korean skin management machine inquiry: https://esthemachine-ec.com/item/k-beauty/
Official Instagram: https://www.instagram.com/bmodels_official/
Contact for this release:
b-models Co., Ltd., ERASER/Korean Skin Management Machine Department
Phone: 06-7777-4683
Hours: 9:30-18:30
Keywords: Korean skin management, Korean skin management machine, ERASER, Korean beauty equipment, esthetic machine, esthetic equipment, b-models, peeling, esthetic materials
Location: Osaka Prefecture, Osaka City (Head office/branch)