Editor’s Note
**Editor’s Note:** This article highlights Zhibili International Biomedical Technology’s entry into the home beauty market with the JUBI Plasma Ion Beam Time Machine, leveraging cold plasma technology. Endorsed by Vivian Hsu, the product emphasizes convenience and efficiency, backed by clinical data, patents, and design awards.
- Zhibili International Biomedical Technology launches the JUBI Plasma Ion Beam Time Machine using cold plasma technology, entering the home beauty market.
- Endorser Vivian Hsu shares a 90-second quick skincare experience, emphasizing the product’s convenience and efficiency, lowering the consumer’s barrier to understanding cold plasma technology.
- JUBI Plasma combines clinical trial data from medical centers, patent portfolio, and design awards, demonstrating technical validation and brand influence.
- The product has secured funding from listed companies and attracted attention from major Taiwanese medical aesthetics groups, indicating strong future development potential.
[Reporter Guo Mengdi / Taipei Report] In the high-end beauty technology market, can new technologies be understood by consumers? Are the user experiences genuine? Does the brand have sufficient validation behind it? These questions determine the competitive threshold for the next phase of the beauty device market. Li Huifang, General Manager of Zhibili International Biomedical Technology, led her team to create the JUBI Plasma Ion Beam Time Machine using cold plasma technology, entering the home beauty market from the biomedical cold plasma sector.
Endorser Vivian Hsu recalled her experience using JUBI Plasma, sharing that she felt the product’s convenience and efficiency in just 90 seconds. She believes JUBI Plasma embodies her skincare philosophy: not to fight against time, but to care for each stage of oneself in a relaxed and efficient manner. She is therefore honored to be the endorser of the JUBI Plasma Ion Beam Time Machine.
Cold plasma is a relatively unfamiliar technical term for most consumers. Vivian’s transition from a real user to an endorser perfectly fills a key gap in Zhibili’s market education. As an actress, singer, and mother, Vivian has long faced cross-city work, filming, life pressures, and fragmented time management. For someone with a fast-paced lifestyle, skincare must be unrestricted by time and place, while also being highly effective, convenient, and quick. Vivian stated:
This endorsement relationship translates cold plasma concepts like “regulating skin condition” and “opening the skin’s absorption channels” into everyday language consumers can understand. It places an unfamiliar technology into a specific life scenario, lowering the market’s understanding threshold and enhancing consumer trust.
▲ Vivian Hsu, endorser of JUBI Plasma, poses with Li Huifang, General Manager of Zhibili International Biomedical Technology.
Beyond celebrity endorsement, the JUBI Plasma Ion Beam Time Machine has completed clinical trial data validation at medical centers, secured patents, and achieved mass production stability. This includes patents for devices using plasma to treat user skin, which have been filed in the US, Japan, and Taiwan to protect its core technology. Founder Li Huifang stated that JUBI Plasma originates from the team’s long-term investment in cold plasma R&D. To balance product safety and efficacy, Zhibili precisely controls energy at one watt and has accumulated over 20 patented technologies, mastering temperature, energy, and parameters. The product has won 10 international top design awards, including the German Red Dot Design Award and the US IDA New York Design Awards. Pre-launch sales exceeded 2,000 units, and it has attracted attention from major Taiwanese medical aesthetics groups. Additionally, Zhibili has secured funding from listed companies such as Young Optics Inc., indicating promising future development. (Photos provided by Zhibili)